Features
Everything your store needs, built in.
One platform, one render path, one canonical record per product.
Storefront
- 5 themes with deep customizer — colors, typography, sections, layout
- Custom domain with automatic SSL
- Native blog with categories, tags, scheduling, and version history
- CMS pages, navigation menus, redirects, sitemap, robots.txt
- Sub-1.5s LCP performance budget — enforced in every release
Products
- Variants, options, images, videos, SKUs, barcodes
- Inventory tracking with low-stock alerts and stockouts reports
- Cost of goods and profitability reports per product
- Bulk CSV import and export
- Bulk-edit across thousands of products at once
- Digital products with gated downloads
- Audit log on every product change
- Shopify product & collection import — bring your existing catalog over in minutes
Orders & fulfillment
- Order management, partial fulfillment, partial refunds
- Discounted shipping labels via aggregated carrier rates
- End-to-end customer returns portal
- Draft orders for phone or in-person sales
- Order export — CSV, XLSX, scheduled email
Checkout
- One-page checkout — every field on one scroll
- Apple Pay, Google Pay, Link, card, and BNPL where supported
- ShoppyIncPay accelerated checkout — one-tap on every ShoppyInc store after the first purchase
- Abandoned-cart recovery via email and SMS
- Built-in fraud screening with custom rules
Payments & payouts
- Transparent fees with a public balance ledger
- On-demand payouts — standard free, instant 1%
- 1099-K export for US merchants
- Multi-currency settlement
Marketing — every channel, built in
- Discount codes and automatic discounts (BOGO, BXGY, free shipping)
- Email campaigns with a drag-and-drop editor
- SMS campaigns with shortcode and longcode options
- Pre-built automations — welcome, abandoned cart, win-back, birthday, replenishment
- Pop-ups and bars (newsletter, discount, exit-intent) — A/B testable
- Native product reviews with photos and merchant moderation
- Gift cards and loyalty points
Analytics
- Live visitors and orders ticker
- Sales, customers, inventory, marketing, and finance reports
- Profitability report with COGS — per product, per period
- Clear breakdown of where every fee went
- Custom report builder; weekly digest by email
Developer + API
- Public REST API at api.shoppyinc.com
- Webhooks with replay UI
- First-party integrations — Klaviyo, Mailchimp, Google Analytics 4, Meta, TikTok, QuickBooks, ShipStation, Zapier, Make
Support & trust
- Email support from a real human — help@shoppyinc.com
- Guided onboarding and contextual help throughout the admin
- Close your store or export your data at any time, free — contractually, in our Terms
- Account-closure protection — after 90 days in good standing, no algorithmic suspensions; any account action requires human review with a documented reason